The brief for this property video was dreamily simple, Stuart Holt, Principal of Javelin Block told us ‘you know what we do. Make us something that fits us and fits the building’. As a company that’s immensely proud of our Birmingham roots and our work here, we were all in.
The RIBA Award winning company don’t describe themselves as property developers and they decry words such as luxury, superior and designer. They do use words such as reanimation, restoration and integrity and this was evident in their approach to this project.
Our brief was to create a film that celebrated the Cometworks building and its pending apotheosis from a decrepit and disused building to 20 beautiful and authentic loft-style apartments.
Fun Fact: In the middle of the 18th Century Birmingham’s Gun Quarter was the foremost arms producer in the world.